One of the book’s authors offered to send me a review copy. It’s always scary to review a book after making contact with the author. But I was pleasantly surprised. This book would be a best-seller with better packaging and stronger cover promotion.
The title is misleading. I’d have liked to see something like, “What Your Success Coach Won’t Tell You…About What Really Brings Success in Business and Life.” It’s really applicable to both careers and to business.
The authors boldly tackle tough career change and business questions. For example, which is more important: inspiration or perspiration? How do you know when to give up and when to persevere?
There are gems scattered throughout, such as, “Don’t confuse perfection with excellence” (p. 23).
I especially like the way the authors deal with visualization and affirmations. On page 82, they suggest turning affirmations into questions. I’ve never seen this idea and I like it.
I also liked the discussion of pessimism vs optimism (p. 112). So many coaches (at least in the earlier days of coaching) came down hard on pessimism. These authors emphasize that a healthy dash of cynicism can be healthy. They dismiss recommendations to, “Expect a miracle.”
The chapter on Success Mind actually introduces novel suggestions beyond the tired old “mindset” topics we’ve all read. I particularly like the way the authors advise us not to be held back by labels, especially one particular label: left vs right brain. We need both creative and critical thinking, they say.
Finally, I applaud the authors for coming right out to recognize wealth-building as an indicator of success. Too many how-to books tiptoe around this topic and some self-proclaimed experts advise us not to get too hung up on money…except to pay them, of course.
Definitely recommended. Buy it through Amazon.