A new book, Womenomics, is based on the premise that women are demanding new rules of engagement with the corporate world. Women achievers are not willing to sacrifice family and freedom. But many don’t know how to go about negotiating for what they want, say the authors. They have to overcome their own guilt and fear, so they can ask for what they want.
The book’s advice seems entirely sound and appropriate for senior women executives in many fields. The authors refer to women in politics, media, finance and other industries. They suggest very specific strategies to negotiate for a desirable work schedule. The best part of the book demonstrates what happens when companies stop worrying about face time and focus exclusively on results. Just about everyone who works for an organization has tales of useless meetings and absurd ideas about what constitutes work.
However, I will be interested to see if female executives find the book helpful. As a sometime career consultant, I believe that implementing these strategies calls for strong corporate political skills. You have to know just how and when to make your pitch. The women we meet here have demonstrated their ability to contribute uniquely to their organizations. Many hold competing offers so they’re in very strong positions.

